Monday, September 10, 2007

Fashion Targets Breast Cancer

Sorry these are the best pictures I could get. Fashion Targets Breast Cancer is what is very clearly says in the title. I love the campaign for this, the models are Sasha Pivovarova (in green), Daria Werbouwy (in white), Lily Donaldson (in red)Lily Cole (in blue) and a really pretty Asian model in yellow whose name I don't know!

I love the idea for this campaign, the girls look natural and playful and the ad is light-hearted and colourful. I'm sure you'll see the adverts splashed across billboards, fashion magazines etc in no time. Perfect for raising awareness. I'm not so keen on the polo shirts but they look like something good to wear playing tennis or another sport.

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